KNOWLEDGE MANAGEMENT IMPLEMENTATION AT MOROCCAN UNIVERSITIES, TESTING AVAILABILITY OF ADEQUATE INFRASTRUCTURE (CULTURE-STRUCTURE-LEADERSHIP AND I.T): CASE OF ABDELMALEK ESSAADI UNIVERSITY

Authors

  • YASSINE BOUSSENNA National School of Business and Management, Tangier, Morocco

DOI:

https://doi.org/10.34874/PRSM.ijtm-vol1iss2.111

Keywords:

Knowledge Management, Organizational Culture, Organizational Structure, Leadership, Information Technology, University

Abstract

Effective knowledge management implementation requires organizational, Human, and Technological appropriate infrastructure. Throughout the literature, most authors cite (Culture, Structure leadership, and Information Technology). The primary aim of this study was to verify the success factors for knowledge management implementation at Moroccan universities via the Abdelmalek Essaadi University subject of this work.  Through a deductive reasoning approach and a quantitative working method, using the questionnaire as a tool to collect data from a proportional random and representative sample of 88 teacher-researchers from the different institutions of the university under study, the analysis of the data was done according to two logics, a descriptive logic by calculating the means and the standard deviations and an analytical logic for the test of the hypotheses by using regression. This paper presents empirical evidence of the positive relationship between (Management leadership, IT) and (KM) implementation at Moroccan universities with a Pearson correlation rate of R = 0,635 For Leadership, 0,712 for Culture, 0,576 for Structure, and 0,554 for Information Technology. Also, the results got to show the insufficient presence of initiatives for (KM) application, with an average of 2,14 for leadership and 2,29 concerning (IT), 1,89 for culture, and 2,03 for the structure according to the university’s teachers. This paper presents empirical evidence on the importance of organizational, technical, and human factors in knowledge management implementation.

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Published

01-03-2023

How to Cite

YASSINE BOUSSENNA. (2023). KNOWLEDGE MANAGEMENT IMPLEMENTATION AT MOROCCAN UNIVERSITIES, TESTING AVAILABILITY OF ADEQUATE INFRASTRUCTURE (CULTURE-STRUCTURE-LEADERSHIP AND I.T): CASE OF ABDELMALEK ESSAADI UNIVERSITY. International Journal of Trade and Management, 1(2), 1–22. https://doi.org/10.34874/PRSM.ijtm-vol1iss2.111

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